Fowler Auto Case Study

April 13, 2017

Fowler relies on data to shape strategy, drive daily decisions, and make money for its stores. Dealertrack DMS provides the forward-thinking technology that powers this data-driven mindset. The company adopted Dealertrack after 16 years with a legacy provider that lacked innovation and forced the dealership to conform to its rigid processes. Fowler loves that Dealertrack is always bringing new innovations to its product, without charging extra for the improvements.

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